SEO + Google Ads · Entertainment law

Indexing fixed, organic leads by month three, and Google Ads clicks at $0.78

How a respected law firm Google wasn't showing started getting qualified organic leads by month three, plus Google Ads clicks at $0.78 each.

471SEO clicks
9.85KSEO impressions
717Google Ads clicks
24.3KGoogle Ads impressions
SEO

SEO: Indexing fixed and content optimised, with qualified organic leads by month three

471clicks
9.85Kimpressions
4.8%average CTR
17.5average position

Allen Jacobi Law had indexing issues despite a strong reputation.

After we resolved the indexing problems, optimised the content and added more long-tail keywords, traffic picked up within a month.

By the third month, qualified leads were coming in through organic search.

Figures from the Google Search Console screenshot supplied with the project.

Allen Jacobi Law: website
Website
Allen Jacobi Law: google search console results
Google Search Console results
Allen Jacobi Law: mobile view
Mobile view
Google Ads

Google Ads: 717 clicks at an average $0.78 per click, for $558 total spend

717clicks
24.3Kimpressions
$0.78average cost per click
$558total spend

Allen Jacobi Law Firm, which specialises in entertainment law, ran a Google Ads campaign that delivered strong engagement.

The campaign generated 717 clicks from 24.3K impressions, with an average cost per click of $0.78 and a total spend of $558, showing effective outreach and targeted visibility.

Figures from the Google Ads dashboard screenshots supplied with the project.

Allen Jacobi Law: key figures
Key figures
Allen Jacobi Law: results by device
Results by device
Allen Jacobi Law: top keywords
Top keywords
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FAQ

Questions about this case study

Why wasn't a well-known law firm getting traffic from Google?

Indexing problems kept key pages out of Google's results. After we fixed indexing, optimized the content and added long-tail keywords, traffic picked up within a month.

What did the Google Ads campaign cost per click?

It averaged $0.78 per click: 717 clicks from 24.3K impressions for $558 in total spend.

Can my law firm get results like this?

Figures come from the Google Search Console and Google Ads screenshots supplied with the project. Every market is different, so we never promise the same numbers. On a free call we tell you honestly what is realistic for your firm.

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